01The Service
ProReach ("we", "us") provides a missed-call text-back service for businesses: when a call to your designated business line goes unanswered, our system automatically sends a text message to the caller on your behalf ("the Service"). These Terms govern your use of the Service.
02Accounts and eligibility
The Service is offered to businesses, not consumers. You confirm that you are authorized to act for the business you register, and that the phone number you connect to the Service belongs to that business. Activating the Service is also subject to the Service Acknowledgment you accept at signup.
03Fees and billing
- The Service is billed as a flat recurring monthly subscription at the price shown at checkout (currently $300/month). There is no setup fee.
- New customers start with a two-week free trial; billing begins only after the trial ends.
- Subscriptions renew automatically each month until cancelled.
- You may cancel at any time; cancellation takes effect at the end of the current billing period. See our Refund Policy.
- Payments are processed by our merchant of record; their terms apply to the payment transaction.
04Your responsibilities
- Provide accurate business information (name, hours, contact details) used in outgoing messages.
- You are the sender of record. Messages are sent in your business's name and on your behalf. You are solely responsible for the lawfulness of those messages, including obtaining and maintaining any consent required under applicable law for the recipients.
- Use the Service only to respond to people who called your business. You must not use it to send unsolicited, promotional, or marketing messages.
- Honor opt-outs. You will not instruct or configure the Service to message any person who has replied STOP or otherwise asked not to be contacted.
- Comply with applicable laws and carrier requirements regarding business messaging, including the Telephone Consumer Protection Act (TCPA) and CAN-SPAM.
05Consent and messaging compliance
Text-back messages are sent only to numbers that have just called your business line, as a direct response to that call. By calling and receiving a reply, the caller initiates the contact — this customer-initiated context is the basis on which the Service operates.
You, and not ProReach, are the party in whose name and on whose behalf messages are sent. ProReach provides the technical platform and, where you ask us to, assists with carrier registration (such as A2P 10DLC or toll-free verification) on your behalf. That assistance does not make ProReach the sender of your messages and does not transfer your consent or compliance obligations to us. Message delivery depends on third-party carriers and is not guaranteed.
06Service availability
We aim for high availability but the Service depends on third-party providers (telephony, messaging, and AI infrastructure). The Service is provided "as is" and "as available", and we do not warrant uninterrupted or error-free operation.
07Limitation of liability
To the maximum extent permitted by law, our total liability arising out of or related to the Service is limited to the amounts you paid us in the three (3) months before the event giving rise to the claim. We are not liable for indirect, incidental, or consequential damages, including lost business or lost profits.
08Indemnification
You agree to defend, indemnify, and hold harmless ProReach and its owner from and against any claims, demands, damages, penalties, fines, liabilities, and reasonable legal costs arising out of or related to: (a) the business information you provide or the message content you direct us to send; (b) your failure to obtain any required consent, or to honor an opt-out request; or (c) your violation of these Terms or of any applicable law or carrier requirement, including the TCPA and CAN-SPAM. This obligation survives termination of the Service.
09Termination
You may stop using the Service at any time. We may suspend or terminate the Service for breach of these Terms, including misuse of messaging. Upon termination we remove your configuration; your phone service is unaffected.
10Governing law & dispute resolution
- Governing law. These Terms are governed by the laws of the State of Delaware, United States, without regard to its conflict-of-laws rules.
- Informal resolution first. Before starting a formal proceeding, you agree to contact us and give us 30 days to resolve the dispute in good faith.
- Binding arbitration. Any dispute not resolved informally will be settled by binding arbitration administered by the American Arbitration Association (AAA) under its Commercial Arbitration Rules, rather than in court. Either party may still bring an individual claim in small-claims court.
- Class-action waiver. DISPUTES WILL BE BROUGHT ONLY IN AN INDIVIDUAL CAPACITY, AND NOT AS A PLAINTIFF OR CLASS MEMBER IN ANY CLASS, COLLECTIVE, OR REPRESENTATIVE PROCEEDING. The arbitrator may not consolidate more than one person's claims.
- If any part of this section is held unenforceable, the remainder stays in effect, except that if the class-action waiver is held unenforceable, this entire arbitration section does not apply.
11Changes
We may update these Terms from time to time. Material changes will be communicated by email before they take effect. Continued use of the Service after changes take effect constitutes acceptance.
12Contact
Questions about these Terms: info@proreachleads.com. For how we handle data, see our Privacy Policy and Data Processing Addendum.